Organic Farming

Organic Farming in India is still at a developing stage with only 528,171 hectare area covered under organic cultivation. The sectors opening up with more organisations and NGO’s catering to farm level activities to consolidate farmers into organic farming and selling the products through their stores and network, further carrying huge export potential. Rising awareness of healthy food apart from increased disposable income has ensured nearly 62% of households in the upper end segments preferring to have organic products. 

The value chain remains fragmented and dispersed with no vision towards integration and inclusiveness of farmers and farmer’s allied produce into the value chain. Onus is on export and retail penetration with sparse  recognition to farmer and his contribution, thus deals based on certificate with minimum traceability and accountability. Lack of proper customer education on organic products, thus most preference still on fruits and vegetables with promising growth in other segments. Need for an organization that would ensure inclusive growth of the farmer and take his product on an international arena.

In India, certified organic farming accounts to only 1% of the overall agriculture production . However organic farming is still small worldwide and it accounts for less than 2% of the global retail production. India though being 13th in organic land under cultivation has most number of producers in organic farming 400’551 followed by Uganda 188’625, and Mexico 128’862. It is estimated that 65 per cent of the country’s cropped area is organic by default, as small farmers (less than 3 acres holding) have no choice but to farm without chemical fertilisers and pesticides which they cannot afford.
Usage of fertilizers and pesticides have depleted the soil, and inefficient irrigation have caused water tables to plunge in many parts of India.

Biodiversity and ecological intensification are the basic premise why more farmers are being fascinated to organic farming as this reason has seen a CAGR 20% increase in organic cultivation YoY. Apart from Rajasthan other states doing well in organic farming are Madhya Pradesh (4.40 lakh hectare), Maharashtra (1.50 lakh hectare) and Orissa (95,000 hectare).

Natureland’s Organic project’s impetus is to convert the lands in rain fed and eco sensitive zones into organic and thereby seed a better life to the farmers who have been in destitute due to vagaries of rain, fertility of land and souring input cost. We recently successfully converted 5,746 acres of land into organic in Uttarakhand region, which is a completely rain fed and eco sensitive zone and is based in a hilly terrain. Natureland has a team of 28 farm level employees who are responsible in bringing about this transformation and want to spread this transformation in various other regions of the country. We through our society “Natureland Organic Agriculture Farms & Ecoline Society” conduct various farm level initiatives like farm level training, farm input supply, seed supply, certification and organise health camps. We initiate farm level programs aimed at reducing the farm level cost through green manuring which involves pit preparation, decomposing of plant and animal waste, preparation of panchakavya, vermicompost and EM1 to farmers, we Conduct work shops and enterinto long term agreements with farmers with buying commitment, conducting periodic audit, maintenance of farm dairy, on door purchase, electronic weighments  and premium on the produce are some the farm level initiatives of ours.

Natureland through its society “NATURELAND ORGANIC AGRICULTURE FARMS & ECOLINE SOCIETY” has been instrumental in undertaking farm level initiatives to add more farm into the organic space and increase the network of farmers.

Today, Natureland works with a set of 32000 farmers and has the organic philosophy spread across an impressive 10,6000 acres spanned across states of Uttarakhand, Rajasthan, Punjab, Uttar Pradesh, Karnatka, Maharashtra, Himanchal and Madhya Pradesh.

The entire impetus is not only towards monetary consideration, but backed by a constant R&D to obtain quality production through Crop Rotation, Green Manuring, Vermicompost, Biological inputs such as herbal growth promoters and highly selective seeds varieties to suit different agro climate in India. Based out of Sriganganagar, Rajasthan, and borders to Punjab, thus falls under agrarian belt of India with diversity of crop sown every year. To ensure organic cultivation, availability of seeds are imperative, thus the firm ventured into production of Certified seeds of grains & cereals, vegetable seed production, in association with Govt. agencies  like National Seeds Corporation, Indian Farms & Forests Development Corporation. The firm also started it work in the feed & fodder segment for cattle & poultry farms as a linear progress in the organic value chain. Natureland as on date also generates revenues from the organic and fruit segment, backed by a organic certified agro processing unit and a team strength of 35 employees and around 200 labourers.